Idea Evaluation: Impact-Effort Technique
The Impact-Effort Technique helps prioritize ideas by assessing their impact and the effort needed to make them happen.
- Evaluate ideas by scoring their potential impact focusing on how well they address the problem and how much they could benefit the target audience.
- Assess the implementation effort by considering the time, cost, resources, and complexity involved in executing each idea, ensuring that feasible solutions are prioritized.
- Rank ideas by calculating an average score that combines impact and effort ratings. Ranking helps to identify the most practical and impactful solutions to pursue.
- Identify strengths and weaknesses by analyzing each solution's positive aspects, such as market potential and challenges like high costs or resource constraints.
- Make a final decision based on the evaluation, deciding whether to proceed with the solution and, if so, outlining a clear path for implementation and further development.
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Toolkits
- Stakeholder Mapping
- Market Analysis
- Environmental Analysis
- Observation
- Exploratory Interviews
- Empathy Map
- Jobs To Be Done Canvas
- Persona Analysis
- Problem Discovery: Fishbone Diagram
- Problem Discovery: 5WH Technique
- Idea Generation: Six Thinking Hats
- Idea Generation: SCAMPER
- Idea Evaluation: Impact-Effort Technique
- Value Proposition Mapping: Buyer-Utility Map
- Business Model Design: Lean Canvas
- Customer Forces Canvas
- Prototyping: Concept Poster
- Validation Interviews
- Requirement Analysis
- MVP Test Plan
- Lessons Learned